About the Author:
Cas McCullough started her first home-based business at nine-years-old, making $20 a week selling home-made felt bookmarks and toys for a local craft shop in her home-town of Hahndorf, South Australia.
Cas is an entrepreneur and social media, marketing and communication specialist. With 20 years experience in graphic design, public relations, marketing and communication strategy and research, major event management, media relations, editing and publishing, blogging, speaking and most recently social media, she has lived and worked through everything you need to know to start a home-based business. Cas has also learned from the best in the social media business in order to share the most up-to-date, quality information and resources with other WAHPs.
Aside from her work with Support a WAHP, Cas has a passion for supporting women in childbirth as a doula through her local social enterprise Mumatopia. Cas is the former Editor of Birth Matters Journal, a past President of national consumer organization Maternity Coalition and co-founder of Caesarean Awareness Network Australia. Since 2008 she has also been listed in Who’s Who of Australian Women. Cas has presented at conferences and workshops on childbirth alongside notable activists such as Sheila Kitzinger, and former American talk-show host Ricki Lake.
Now, as a work at home mum, Cas is privileged to be able to explore her two passions side by side: women’s wellbeing and supporting other small home-based businesses.
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